TVBlog
by Adam Buckman, Featured Columnist
No statement related to the safety of the animals was seen at the end of last week's episode of "Farmer Wants A Wife." Read the whole story
by Wayne Friedman
Despite uncertainty in the national TV marketplace, NBCU says its ad sales for the 2024 Paris Summer Olympics are outpacing the previous Tokyo Summer … Read the whole story
by Wayne Friedman
OTT viewing on older TV-based devices including streaming media players, gaming boxes and legacy pay TV is declining, partly due to viewing habits of … Read the whole story
by Karlene Lukovitz
The deal with Amazon Prime Video allows DirecTV Business customers to show 20 Yankees games in bars and restaurants. Read the whole story
by Karlene Lukovitz
Still, 87% of internet households have at least one streaming service, and 45% have five or more. Read the whole story
by Rob Williams
Consumers say they're most influenced by advertising on traditional television and mobile phones. Read the whole story
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by Steve McClellan
Ad intelligence brand Vivvix, part of Kantar, has appointed Matt Young as Chief Commercial Officer (CCO). In his new role as CCO, Young will … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
There is viewership here -- and national TV ad dollars for legacy TV networks and newfangled streamers. And there is sponsorship money. But most … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Inflation causes reductions in consumer spending, but Gen Z and Boomers are showing different patterns, Tinuiti reports. Read the whole story