In response to Netflix's research release last week, MoffettNathanson Research says "63% [two-thirds] of viewership was driven by titles neither in the top 100 … Read the whole story

Warner Bros. spent an average $17.1 million in national TV advertising for its entire pre-opening for "Wonka," from 2,310 commercial airings yielding 1.7 billion … Read the whole story

Sky/NBCU parent Comcast has stated its main focus for Peacock is domestic for the present. Read the whole story

Disney, Comcast and Paramount have increased ad spending on other social platforms including Instagram and Snapchat, weeks after pausing their ads on X, highlighting … Read the whole story

"It's True. Your Devices Are Listening to You," the Cox Media Group Local Solutions division writes on a website touting "active listening" technology. Read the whole story

The deal, which includes Flywheel Digital, is expected to close in the first quarter of 2024, pending regulatory approvals. Read the whole story

A softer streaming market makes one wonder about the survival of small to mid-size streamers in future years. Read the whole story

BrightLine CEO Jacqueline Corbelli is quite humble when talking about how she donates her time among the long list of philanthropic endeavors. Read the whole story