TVBlog
by Adam Buckman, Featured Columnist
Sophie Turner of "Game Of Thrones" is all grown up and playing a jewel thief who became a London godmother of crime. Read the whole story
by Wayne Friedman
DirecTV will buy Dish/Sling from its parent Echostar for $1.00 plus the assumption of $9.75 billion in Dish Media debt. At the same time, … Read the whole story
by Joe Mandese
As the lines between conventional place-based ad networks and retail media networks continue to blur, GSTV has announced an integration with retail payment tech … Read the whole story
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by Laurie Sullivan
The company believes it has found a way to ensure brands do not waste money targeting those not interested in specific products. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Major TV brands - big automotive, telecom and consumer product companies - rarely place media schedules on even the biggest of three cable TV … Read the whole story
COMMENTARY
by Jared Belsky, Op-Ed Contributor
CMOs often lament they need twice that, at least, to stand apart in hyper-speed digital media. The fact is, $5 million is a normal … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The Claritas 2024 Hispanic Market Report finds 79% of Hispanic adults watch less than one hour of live TV per day, with most viewing … Read the whole story