TVBlog
by Adam Buckman, Featured Columnist
The influence of "The Office" is keenly felt in a new, one-camera workplace comedy on NBC set in a hospital. Read the whole story
by Wayne Friedman
Fox News Channel led all networks, averaging 10.3 million viewers in prime time. Other leading networks included MSNBC at 6.0 million; ABC, 5.9 million; … Read the whole story
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by Ray Schultz
DoubleVerify offers a tool to measure more than 15 metrics. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Early results from programmatic media firm MiQ show some 65.3 million households watched an average of just over two hours of Presidential election night … Read the whole story
COMMENTARY
by Joe Mandese
After decades advising, organizing and helping to shape how the advertising and media industry use Big Data, analytics, mix and attribution models, founders Jim … Read the whole story