VidBlog
Judy, he's back! Well, technically, he never went away. Fred, aka Lucas Cruikshank, has been a relentless presence on the viral video circuit for years now, and he was among … Read the whole story
In a perhaps-inevitable latest iteration of marketers' use of '60s and '70s culture to woo Baby Boomers to food products with digestive and other … Read the whole story
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We've long heard about the sizable gap -- currently estimated at $60 billion -- between what marketers spend on brand advertising on the Web, … Read the whole story
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This week marks the one-year anniversary of AOL's acquisition of 5Min for $65 million. The purchase was a big deal because it marked the … Read the whole story
TidalTV, an online video advertising network, is now working with Roku, an Internet TV platform, to offer over-the-top video advertising. Read the whole story
Ford is hoping a new website will help people "get" Sync, its multifarious voice-activated, in-vehicle connectivity system. The site is meant both to give … Read the whole story
- COMMENTARY
True Blood's "Dig Deeper" campaign (courtesy BBDO) to promote DVD and Blu-ray sales for season 3 centered on a 30-second interactive spot where both … Read the whole story
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Here's the problem for agency creative competing in the new media technology space - especially one where user-generated content can compete with the best … Read the whole story
- COMMENTARY
Despite the abysmal trends in the homevideo marketplace (sales have fallen about $1 billion a year to $10 billion this year), the marketing team … Read the whole story
