VidBlog
by P.J. Bednarski, Staff Writer
Pandora is clearly a player in video too, and a potentially powerful one, because the brand is all about playing favorites. Read the whole story
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by Mark Walsh
Facebook in March formally announced the launch of Premium Video Ads following prior delays and months, if not years, of speculation about the new … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Beet.TV has posted a video interview with Anne de Kerckhove, managing director for EMEA at Videology, who says France is a leader in the … Read the whole story
by Erik Sass
Hispanics over-index in a number of mobile media behaviors, including watching mobile video, using mobile coupons and discounts, and mobile wallets and banking. By … Read the whole story
COMMENTARY
by Augustine Fou
OMMA Social in NYC kicked off with a question about the decline of Facebook organic reach -- down to the single digits, according to … Read the whole story
by Larissa Faw
AOR AgencySacks developed the campaign that features print ads in numerous publications and a robust online content offering that will expand throughout the year … Read the whole story
COMMENTARY
by Eric Berry
In a recent column here, I exhorted marketers to take control of the sales conversion path in their native advertising programs. I emphasized in … Read the whole story
COMMENTARY
by Larry Dobrow, Featured Columnist
About 95 percent of the time, I'm a sensible decision-maker. I check to see what Consumer Reports thinks is best and buy that product, … Read the whole story
COMMENTARY
by Mallory Russell
This week, Coca-Cola released a new campaign, "This is AHH." In a first for the brand, the spots are solely comprised of user-generated content. … Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
OMG -- I'm up for a part in "Star Wars: Episode VII"! Before you get too excited: I'm not quite ready to draft the … Read the whole story