According to new data, 72% think cable service will get worse as it gets bigger. "Consumer frustration" will reach the boiling point, says a new study that sizes up the … Read the whole story
Mobile ad platform JiWire on Monday announced it has rebranded as NinthDecimal. Additionally, the company has announced the launch of a tool meant to … Read the whole story
A combined Comcast and Time Warner, hitherto mere CRM bad boys who overcharged for inferior service, would now control one-third of the Internet in … Read the whole story
The Trade Desk, a demand-side platform (DSP), on Monday announced it has added Nielsen Online Campaign Ratings (OCR) to its video advertising product. Nielsen … Read the whole story
A just-released study from Videology finds that more than 90% of marketers buy online video ads the same way they buy TV -- via … Read the whole story
To coincide with the World Cup and LGBT Pride month, YouTube has created a two-minute video that pays tribute to LGBT athletes and their … Read the whole story
Netflix singled out Verizon specifically for the slow delivery of Netflix's programming. Verizon viewers waiting for a bit of content to load saw this … Read the whole story
With soccer's World Cup just days away from starting in Brazil, a new study notes that U.S. TV advertising dollars continue to grow with … Read the whole story
Over the last few months I have collaborated with the World Federation of Advertisers (WFA) on research about building marketing capabilities within companies. The … Read the whole story
In her new role, Lam will be responsible for leading Razorfish New York's 50-plus person creative team that works across key client accounts, including … Read the whole story
Programmatic ad technologies have been put to use around the globe, and some recent reports pin Europe as one of the fastest growing regions … Read the whole story
Selfies have a lot to say, especially when they come from basketball star Kobe Bryant and football icon Lionel Messi. Google released Monday its … Read the whole story