VidBlog
by P.J. Bednarski, Staff Writer
There's a flap in London over a BBC report that not only discovered jihad videos on YouTube, but discovered the videos were accompanied by pre-roll advertising. Among the unwitting "sponsors": … Read the whole story
COMMENTARY
by Mallory Russell
This year, Dove celebrates the tenth anniversary of its Campaign for Real Beauty. The campaign is as ingrained in the brand's identity as "Just … Read the whole story
COMMENTARY
by Jeremy Ozen
I know: It's a ridiculous title. But stay with me for a minute.When you go out with your friends, there's always that one person … Read the whole story
COMMENTARY
by Seth Ulinski, Op-Ed Contributor
There's been significant discussion around GroupM's decision to forego open ad exchanges, opting instead for deal IDs and private marketplace deals with "premium" publishers. … Read the whole story
COMMENTARY
by Bryan Robb
Men these days spend more time than their Dads ever did helping out at home and watching the kids, according to numerous studies. But … Read the whole story
COMMENTARY
by Joe Marchese
We all know CPM stands for "cost per thousand." And you might think it's "cost per thousand impressions." Nope. It's just "cost per thousand." … Read the whole story
COMMENTARY
by Doug Chavez, Columnist
Last month, my post highlighted the big news coming out of the annual E3 and how brand marketers can expand ways to provide valuable … Read the whole story
by Wayne Friedman
More than 25% of U.S. TV homes will have a streaming media player by next year -- and the number will continue to grow. … Read the whole story
by Tyler Loechner
Drawbridge, a cross-device ad platform, on Thursday announced the addition of Andy Miller to its board of directors. Miller was previously president and chief … Read the whole story
by Tanya Gazdik
"We spent the past two years introducing consumers to Ritas," Tyler Simpson, director of marketing, Bud Light Extensions at Anheuser-Busch InBev, tells "Marketing Daily." … Read the whole story