VidBlog
by P.J. Bednarski, Staff Writer
It would seem cable operators should be scared subscribers will start cutting those cords left and right, on the heels of the HBO Now streaming service announcement, But The Diffusion … Read the whole story
COMMENTARY
by Aaron Paquette, Columnist
If you would have told me a decade ago that a show like "Pretty Little Liars" would be a hit among Generation Z, I … Read the whole story
by Karl Greenberg
The firm found Paola Celis and Karla Celis, two relatively unknown YouTubers who live in Mexico. Honda brought the sisters and their families to … Read the whole story
COMMENTARY
by John R. Osborn, Op-Ed Contributor
Language certainly matters. In recent industry conversations, I perceive a hesitancy to use the word "programmatic" in the emerging T/V supply-side space. Instead, I … Read the whole story
by Larissa Faw
The film studio and its agency are leveraging the many millions of fans who follow the stars of the "Fast and Furious" franchise to … Read the whole story
COMMENTARY
by Larry Dobrow, Featured Columnist
The video comes to us from Michael Rapaport, an actor who occasionally reminds us that he hails from New York City and that his … Read the whole story
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by Amy Corr
The American Egg Board launched an online video starring Kevin Bacon spicing up a housewife's scrambled egg breakfast. Talk about the perfect spokesman. In … Read the whole story
COMMENTARY
by J. Max Robins, Featured Columnist
When, in December, 2013, The New York Times announced plans for advertising platform Paid Post, it prompted concerns among editorial greybeards at the Grey … Read the whole story
by Karl Greenberg
The sponsorship focuses on sustainability, and revolves around what one can expect will be Toyota's lineup of hybrid and electric passenger cars; urban vehicles … Read the whole story
by Wayne Friedman
One international TV study says TV Everywhere may have been misnamed. Viacom International Media Networks found that 51% of viewers are not that concerned … Read the whole story