VidBlog
After a beta test, Vessel debuted today with an idea that is more audacious than it sounds at first. It expects millions of users to agree to pay $2.99 a … Read the whole story
The NFL will air an Internet-only national regular-season game next year as a way to test the new TV-video platform. On October 25, a … Read the whole story
- COMMENTARY
Focusing on an under-researched segment of teens and young adult Millennials, a large driver of digital content consumption was that for the 62% majority, … Read the whole story
Following Facebook's lead, Twitter is testing auto-play video ads among consumers with iPhones and other iOS-supported devices. For the time being, select Twitter users … Read the whole story
- COMMENTARY
The tide is turning. Once considered merely an "early adopter" offering, over-the-top services are poised to come into their own and earn some big … Read the whole story
Google revealed Tuesday that Morgan Stanley CFO Ruth Porat will take on the role of CFO for the Mountain View, Calif., company. The announcements … Read the whole story
- COMMENTARY
That was quick. It seems like only yesterday (OK, it was a few years ago) that everybody kept predicting "mobile is about to take … Read the whole story
Leave it to a senior Accenture executive to come up with a higher-level way of describing the shift toward in-house programmatic media-buying. Presenting at … Read the whole story
POPSUGAR promoted Jill Weinstein to vice president, east brand partnerships; Lynn Pine to vice president, east brand partnerships; Sally Moulton to vice president, central … Read the whole story
Inneractive, a mobile supply-side platform (SSP), on Tuesday announced the appointments of Welby Chen as VP and general managed of North America and Avichai … Read the whole story
