VidBlog
by P.J. Bednarski, Staff Writer
At a couple of NewFront events, I got caught up with the entrepreneurial, dreamy side of some young content creators. These are extraordinary people, at least some of them, real … Read the whole story
by Laurie Sullivan
Along with the data, Google on Tuesday announced a series of tools and formats to support the shift. The AdWords features and Google Display … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Mobile viewers are busy, on the go, and often don't have much time to pay attention to ads on the small screen. These are … Read the whole story
by Tyler Loechner
TubeMogul, a programmatic video ad platform, recently announced it has partnered with Site Tour, an out-of-home media ad exchange, to access digital-out-of-home (DOOH) inventory … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Days after Comcast called off its $46 billion merger with Time Warner Cable, Netflix met with the Federal Communications Commission to voice concerns about … Read the whole story
by Sarah Mahoney
Among the standouts this year are new videos from Zulily, the mom-centric online retailer. The Seattle-based company is introducing a new campaign across social … Read the whole story
by Erik Sass
H&M broke into the top 10 after posting photos of celebrities wearing custom made H&M outfits at the Met Gala. Their engagement increased by … Read the whole story
COMMENTARY
by Kunal Gupta
Modern advertising is only possible when savvy publishers affording themselves all the tools available to create premium inventory which adheres to three main ideas: … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
There's a war going on, but you may not have noticed it. It's a subtle war that's about to heat up substantially over the … Read the whole story