VidBlog
At a couple of NewFront events, I got caught up with the entrepreneurial, dreamy side of some young content creators. These are extraordinary people, at least some of them, real … Read the whole story
Along with the data, Google on Tuesday announced a series of tools and formats to support the shift. The AdWords features and Google Display … Read the whole story
- COMMENTARY
Mobile viewers are busy, on the go, and often don't have much time to pay attention to ads on the small screen. These are … Read the whole story
TubeMogul, a programmatic video ad platform, recently announced it has partnered with Site Tour, an out-of-home media ad exchange, to access digital-out-of-home (DOOH) inventory … Read the whole story
- COMMENTARY
Days after Comcast called off its $46 billion merger with Time Warner Cable, Netflix met with the Federal Communications Commission to voice concerns about … Read the whole story
Among the standouts this year are new videos from Zulily, the mom-centric online retailer. The Seattle-based company is introducing a new campaign across social … Read the whole story
H&M broke into the top 10 after posting photos of celebrities wearing custom made H&M outfits at the Met Gala. Their engagement increased by … Read the whole story
- COMMENTARY
Modern advertising is only possible when savvy publishers affording themselves all the tools available to create premium inventory which adheres to three main ideas: … Read the whole story
- COMMENTARY
There's a war going on, but you may not have noticed it. It's a subtle war that's about to heat up substantially over the … Read the whole story
