VidBlog
by P.J. Bednarski, Staff Writer
At their worst, on video or in print, naive ads look like really bad knockoffs of legitimate news content. At their best, they look like really good knockoffs of legitimate … Read the whole story
COMMENTARY
by Larry Dobrow, Featured Columnist
It appears we're finally about to enter the hoverboard era. Did you see this thing yesterday? Lexus, of all manufacturers, claims that it has … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Facebook's Atlas system for targeting and measuring advertising has been live in its current from since September 2014, and there's a lot of anecdotal … Read the whole story
COMMENTARY
by Kipp Jarecke-Cheng, Columnist
A coupla months ago, my nearly 100-year-old house flooded, thanks to rusted and rotted radiator pipework in an ancient heating system that decided it … Read the whole story
by Wayne Friedman
Although over-the-top TV services may be the hot thing for many TV executives, retaining customers could be difficult -- just a few video mishaps … Read the whole story
COMMENTARY
by Brian Shin, Op-Ed Contributor
Mother's Day advertising campaigns typically garner significant levels of interest. This May, nine brands launched their Mother's Day campaigns only to have audience attentions … Read the whole story
by Tyler Loechner
WideOrbit, an ad management software firm and programmatic TV tech provider, on Friday announced the appointment of Mickey Wilson as chief marketing officer. Wilson … Read the whole story
by Joe Mandese
What was billed as a debate between Al Gore and Martin Sorrell at the Cannes Lions this morning turned into a deep, soul-searching quest … Read the whole story