VidBlog
by P.J. Bednarski, Staff Writer
Vine, the six-second video app started by Twitter just three years ago, will fold in the next few months. Read the whole story
by Joe Mandese
Three out of every four minutes (75%) of Internet use will be accessed via a mobile device in 2017 -- up from 68% this … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
African-American Millennials are forging ahead in their use of technology and social media to raise awareness and evoke a national discussion on civic and … Read the whole story
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by Gavin O'Malley
Despite higher CPMs during the third quarter, brands making social media buys saw strong performance for both direct response and brand awareness campaigns. Read the whole story
COMMENTARY
by Jose Villa, Columnist
This month, I had the opportunity to attend the Association of National Advertisers' Multicultural Conference and participate in the launch of the "We Are … Read the whole story
by Laurie Sullivan
Turner Sports and Google have teamed to create in-the-moment video ads to engage fans in near real-time. The ad blitz, delivered via a programmatic … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
TV executives are still scratching their heads over 15% average declines across NFL programming -- and much bigger drops in NFL prime time. But … Read the whole story
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by Wayne Friedman
Media researcher BIA/Kelsey says overall local media advertising will grow 2.4% to $148.8 billion. There will be 2.4% decline next year for traditional print … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
While it's nice to think that fitness is its own reward, and we should only exercise for ourselves and not worry about what other … Read the whole story
by Wendy Davis
The FCC passed sweeping privacy rules on Thursday that prohibit broadband providers from drawing on data about subscribers' Web browsing activity and app usage … Read the whole story
by Philip Rosenstein
Viewership is down for the NFL so far this year, it was down for the Olympics and for the Emmys. But is the problem … Read the whole story