eMarketer Slashes 2020 Ad Outlook By $20 Billion, Cites China


Citing the impact of the global Coronavirus pandemic, eMarketer has revised its global ad forecast for 2020 downward by $20.3 billion to $691.7 billion. 

"Note that our forecast was completed on March 6, before U.S. President Donald Trump announced a 30-day ban on the entry of most Europeans into the …

Next story loading loading..

Discover Our Publications