Podcasters Are Seeking Revenue From Premium Content: Study
- by Ray Schultz , October 30, 2022
Podcasters are trying hard to monetize their podcasts, particularly through premium content, according to The State of Podcasting 2022, a study by Muck Rack.
This year, 69% of podcasters are offering premium content to paid subscribers, up from 66% in 2021. This consists mostly of exclusive bonus episodes (38%) and …
