MediaDailyNews Editions for June 2016
MediaDailyNews - Thursday, June 16, 2016
Forecasters Dramatically Upgrade Ad Outlook: One Cites Higher Allocation, 'Creative Destruction'
VW Unveils Radical New Strategy And 'Mindset' For Next Decade
Responding To ANA Report, ID Comms Issues 'Manifesto For Change'
ESPN Gets The Juice -- And Ratings -- With O.J.
Publicis Groupe Merges Two Detroit Shops To Better Serve GM
An Ode To The Icons
Johnson Publishing Sells 'Ebony,' 'Jet'
U.S. Shoppers Shift To Quality Over Price; Whole Foods In Hot Water
Mobile Local Search Ad Share To Decline, But Maintains Largest Share
Getting Personalization Wrong: An Email Marketer's Worst Nightmare
Bermuda Tourism Partners With Uber
AOL Promotes Tim Mahlman To President, AOL Platforms
Verizon Should Revise FiOS Ad Boasts, Watchdog Says
Charlie Sheen, Promoting Safe Sex, Backs New Condom
Britain's Voters Ask Google: Should We 'Leave' -- Or 'Remain'?
TV Advertising Improves Apps' Chances
The $3 Billion Email Scam
3M Replaces Google As Top Workplace, Shows Advertisers Another Side Of Brand Loyalty
MediaDailyNews - Wednesday, June 15, 2016
Scatter Market Soars, Signals Robust Upfront Ad Demand
The Best New Broadcast Pilots
Newspaper National Network Folds
Court Empowers FCC To Address Broadband Privacy, Data Caps
Net Neutrality Rules Upheld By Appeals Court
How (Not) To Cover A Massacre
Security Concerns Mount Over LinkedIn Acquisition
Google Pushes Online Strategies Into Stores Through Beacons, Few Retailers Ready
Magazines Show Highest Return On Ad Spend
'TV Guide' Resets, Adds New Sections, Design
Yahoo Excalibur: Who Wants The Patent Portfolio And Why
AccentHealth Acquires PageScience, Expands Programmatic Footprint
Mobile Payments Slow, But Tech Changing Retail Experience
Android Users Can Communicate On Facebook Messenger Via SMS
MediaDailyNews - Tuesday, June 14, 2016
GroupM's Norman Takes ANA To Task: Cites Omissions, Inaccuracies In Transparency Report
Microsoft To Acquire LinkedIn For $26.2 Billion, Extends Cloud Network
Sequence Is King: ARF Focuses On Right Message, At Right Time, On Right Medium
Lawmaker: Broadband Privacy Proposal Violates Provider Rights
Publicis Groupe, Samsung End Cheil Talks
Axel Springer Continues U.S. Roll-Up, Acquires eMarketer For $250 Mil
Apple Opens Siri To Third-Party Developers
Daddy-O Dollars Day: Stores Expect Record Father's Day Spending
Tesla, Amazon, YouTube Top LGBT-Perceived Brands
Bloomberg's Content Service Plans To Triple Number Of Spanish-Language News Stories
Snapchat Opens Up Its Platform To Third-Party Advertisers With New API
LinkedIn's Economic Graph To Include Microsoft Data
Nielsen's Cheryl Idell To Head West Coast Ops For Mindshare
Media Mix: Going Backwards Can Mean Going Forward
Fitness Trackers Holding Off Smartwatches
The Really Guilty Party In The ANA Debate? Advertisers!
Morocco Bans Sharing Newspapers
Tough Broadband Privacy Proposal Draws Support From Former FTC Official
MediaDailyNews - Monday, June 13, 2016
PHD Wins Massive $3 Billion Volkswagen Media Assignment
Gawk At This
ANA Chairman Tony Pace Defends Transparency Report
In The Wake of the Orlando Shooting, A Rallying Cry To Ad Agencies
Newspaper Association Slammed For Anti-Privacy Stance On Ad Blockers
Mobile Consumption Expands, Drives 1.4% Gain In Time Spent With Media
Gawker Files For Bankruptcy, Will Be Auctioned
WikiLeaks Plans To Release More Clinton Emails
Verdict Is In: Horizon Wins LegalZoom Biz
IPG Investors Vote To Support 'Proxy Access' Measure
Why Google Won't Bid On Yahoo's Search Patents
DMARC Changes Coming Soon To An Inbox Near You
Analyst: Hulu OTT Service Projected At Wholesale Cost Of $34
Modi Media Tackles Next-Generation TV Buying, Addressable And PTV
Lexus Plans U.S. Open Activities
'High-Indexing' -- It's The New Programmatic
FCC Rejects Senator's Request To Extend Timeline For Privacy Rules
Co-Marketing With Product Listing Ads Goes Programmatic Through HookLogic
MediaDailyNews - Friday, June 10, 2016
WPP, Omnicom To Vie For AT&T's $3 Billion Creative And Media Account
IAB Reports Record-Setting Q1 Revenue Of Nearly $16 Billion
Yahoo Reportedly Receives Multiple Bids Above $5 Billion
Bots, Don't Fail Me Now! A Letter From Facebook Prison
Study: Increased TV Spending Yields Higher Sales For 12 Large Marketers
Rebates? Really? Oh, Damn Those Other Guys...!!!
Viacom 'Halfway Done' With Upfront, Pricing Up High Single Digits
Facebook Taps Van Veen To Head Creative Strategy, Pushes Video Content
Clinton's Success Tied To Email
Agency Execs: Higher Regard For Digital TV/Video Platforms
AI Becomes Creative Director, Writer, Web Designer
Early Copa America Centenario TV Sports Results Score Big
Adding Value To Email With Music
Chevrolet Defends Viral Silverado Effort
Omnicom's Steuer: OTT Will Force TV's Hand, Enabling Much More Targeted Inventory
Vadio Hires New Sales, Monetization Execs
Meddling With Models
MediaDailyNews - Thursday, June 9, 2016
Apple Introduces Search Ads In U.S. App Store
Good Grief
Broadcasters' C3 Ratings Sink 5% In Total Day Viewing
Media Transparency: For Every Inaction, There Is A Reaction
Senate Delays Email Privacy Bill, Tech Industry Fights Back
A Picture Is Worth A Thousand Words (& Clicks)
Interpublic And Omnicom Join TAG's Anti-Piracy Initiative
Google Supplants Apple As Most Valuable Global Brand
GroupM Unveils New Target-Dedicated Agency
Majority Of Investors Support Sorrell's $100 Million Pay Package
AOL Partners With Rogers Media To Form Programmatic TV Marketplace In Canada
Court Won't Reconsider Privacy Ruling Against Gannett
'Without A Doubt' It's Not Easy Being An NBA Hopeful
Omnicom Vet John Harris To Lead Worldwide Partners
Amazon Branded Video Terms Demonstrate Muscle On Google Desktop Searches
Developers Get Lion's Share Of Apple App Revenue
MediaDailyNews - Wednesday, June 8, 2016
Agencies React To Finger-Pointing, 4As Calls ANA Report Anonymous, One-Sided
ANA Transparency Report Released: Negative For Agency Holding Companies
National TV Pricing Erodes Marginally Heading Into May
One Size Does Not Fit All In Ad Creative
Empower 'Suspends' 4As Membership, Cites Transparency
Sorry, Pandora - Radio Is Still Dominant And Growing
JWT's Johnson Urges Court Not To Toss Harassment Case
Email Marketing Success Driven By Data
Irwin Wins 'Erwin,' GroupM's Gotlieb Named Third 'Ephron' Award Recipient
Is Google Speaking In A Pitch Marketers Don't Hear?
Survey Finds 90% Of People Skip Pre-Roll Video Ads
Wyndham Transforms Image Across 16 Brands
Discovery's Stock Takes Hit, Downgraded By Analyst
Rubicon Project Teams With Global Publishers To Offer Advertisers Greater Access To Summer Olympics Fans
North American SVOD Revenue Forecast: Rapid Growth Over Next 5 Years
Stores Should Shake Their Millennial Myopia
Bing To Support Expanded Text Ads
Hearst Newspapers Digital Adds Senior Execs, Plans To Evolve Web, Mobile Properties
MediaDailyNews - Tuesday, June 7, 2016
ANA Finds Agency Media Kickbacks 'Pervasive,' High-Level Execs Signed Off
Transparency 4.0
Supreme Court Rejects Google's Appeal In AdWords Battle
How About A Golden Age Of Advertising?
Mag Newsstand Sales Fall Again
Sorry, Pandora - Radio Is Still Dominant And Growing
David Carr's 'Night Of The Gun' To Run Six Nights On AMC
Can You Hear Me Now, Verizon?
'Walking Dead,' 'Empire' Most Tweeted Series Of TV Season
Traditional TV Beats Pure-Play Digital Media In Audience Usage
Microsoft Bing Provides Detailed Warnings On Phishing Sites, Malware
For Email Marketers, 'The Elephant Can Be Eaten One Bite At A Time'
Will Gen Y Ever Crave Diamonds?
Innovation Tells The Story For Mazda CX-9 Through Online Content
2 Ogilvy Vets Are Now Doing 'Something Different'
MRC Grants Sizmek Accreditation for Video Viewability
MediaDailyNews - Monday, June 6, 2016
The Child Explains It All
WFA: Without Changes, Ad Fraud May Reach $150 Billion Annually
Who's Winning The VR Standards War? Nobody
NBA Playoffs Keep TNT, ESPN In Top Position
Big Week For MDC Partners As Agencies Win Beats, E*Trade
4 Ways The Quest For Quality Will Reshape OTT
Float Like A Butterfly...
Walmart Adds Uber; Target Leaves Curbside
Let's Talk: Horizon Hires Head Of Conversations
Movies, Autos Spend Big For Game One Of NBA Finals
Google Rates Mobile-Friendly Sites Across Devices
Google Urges Judge To Dismiss Claims Over Gmail Privacy
Snapchat Acquires 3D Selfie Company Seene
Pinterest Revamps Pin As Save Button, Promotes Global Expansion
Microsoft Premieres Holographic Emails
Amazon's Alexa, With 1,000 Skills, Now 'Smarter' Than Google Home
Teads Launches Programmatic Outstream Video Ad Accreditation Program
MediaDailyNews - Friday, June 3, 2016
Snapchat Gains Daily Users, Valuation Upped To $17B
A Gorilla In Our Midst: Western Lowlands And The Social Media High Life
Big Night For WPP At The Effies
The Karma Of Suing The Press
The Weather Company Creates Watson Ads That Interact With Consumers
Digital Budgets Rising As Fewer Clients Plan In-House Ad Capabilities
Allstate's Black Cat To Predict Soccer Tournament Losses
Traditional Ads Flat, Local Digital Forecast To Hit $71B In 5 Years
Bud Light's Latest 'Party' TV Ad Celebrates Gay Marriage
YP Delivers Deals From Groupon In Site Search
Warner Bros. Starts New Digital Network Unit
Walmart Re-Embraces The Complexity Of The Smiley Face
More Changes At Campbell Ewald
'The Players Tribune' Teams With Tyson Foods For Content Partnership
« Previous Entries
Next Entries »