MediaPost Weekend Editions for 2017
- MediaPost Weekend - Saturday, Oct. 21, 2017
- Netflix Could Become Industry's Biggest Spender On Content In 2018
- Nielsen Starts SVOD Measuring Service, Focuses On Netflix
- NFL TV Ratings Narrow Declines
- Campbell's Global Media Assignment Is Put In Play
- Marriott Puts Global Media Assignment In Review
- Are TV Stations Losing Their Advertising Relevance?
- Google Makes TV Ad Buys Smarter -- Programmatically
- The Unintended Consequences Of Social Media
- Report Finds Experts Split On Digital's Role In A Post-Post-Truth World
- Hearst Buys Rodale Magazines, Content Business
- Major TV Stations' Stocks Rise, Sinclair Sales Bids Could Hit $1B
- Heavy Commercial Loads Are Killing Basic Cable
- We Don't Need More Athletes Or Models -- We Do Need People Who Understand Complexity
- Broadcast, Live Viewing Still Dominant, OTT Growing
- U.S. Publishers: $15.8B Annual Revenue Lost To Ad Blocking
- Will Mobile Become The Dog Wagging TV Advertising's Tail?
- Facebook's VR Vision Beats Apple To Market
- VAB Offers TV Networks Thor, Attribution Measurement Platform
- How NOT To Simplify Your Agency Comp To Reduce Costs
- Did A WPP Executive Help Enable Harvey Weinstein's Misconduct?
- We're Not Ready To Live In A Post-Email World Yet
- Google Attribution Rolls Out To Thousands Of Marketers
- Are Agency Careers A Dead End?
- Trump Nominates Three For FTC, Including Simons As Chair
- Horizon Partners With SpokenLayer For Voice-Activated Capabilities
- Cooper Hefner Promises To Revamp 'Playboy' Site
- MediaPost Weekend - Saturday, Oct. 14, 2017
- AT&T Filing Reveals OTT May Be Offsetting 'Big Bundle' Erosion
- Democratic Congressman Wants FTC To Release Reports Of Closed Google Probe
- ANA, 4As And IAB Include Browsers In Self-Regulatory Digital Ad Standards
- Marketers, You Want Innovation? Bring On The Engineers!
- Can't Bribe Your Way To Quality
- Google Releases Latest AdWords Interface To All
- Report: More Marketers Seen Boosting Amazon Ad Budgets Compared To Google, FB
- Time Inc Cuts Circulation, Frequency Of Magazines
- Google Hit With New Privacy Suit For Sharing Data With App Developers
- Fox Stock Falls On U.S. World Cup Defeat
- Peltz Loses Battle For P&G Seat But Will Continue To Engage
- Esther Dyson Talks About AI, Real-World Issues
- Black Friday, T-Day Dropping; Amazon, Walmart Lead Planned Holiday Destinations
- Supreme Court Lets Pro-Facebook Decision Stand In Battle Over Scraping
- 157 Shades Of Grey
- Future Envisioned In 'Mr. Robot' Is Already Here
- Senate Democrats Urge Regulators To Review Possible Sprint Merger With T-Mobile
- Ad Tech's Dirtiest Secret Acronym: WMD
- Alex Weprin Joins 'MediaPost' As Editor, 'Digital News Daily'
- Google Reportedly Finds Russian-Bought Ads On Search, YouTube, DoubleClick
- Craigslist Sides With LinkedIn In Battle Over Users' Data
- Empower: Shorter Name, New And Bigger HQ
- Time Inc., Google Launch Native Video Ad Unit
- FCC Commissioner Challenges Trump's 'Fake News' Challenge: 'Not How It Works'
- Target Links Google Voice Search With Express Delivery Nationwide
- New York AG Looks Into Deloitte Data Breach
- MediaPost Weekend - Saturday, Oct. 7, 2017
- Marketers Discuss Strategies For Surviving, Thriving
- Activism, Brand Safety Key Discussion Points At ANA Masters Of Marketing
- What Happened In Vegas, Stated In Orlando: MGM's Tomovich Discusses Pulled Campaign
- Companies Support Those Affected By Las Vegas Shooting, Respect National Grief
- Plot Thickens In WPP Fight Over $1.3 Billion Bain Tender Offer
- The Much-Needed End Of Marketing Cycles
- Intelligence Will Only Get You So Far: Artificial, Real Or Otherwise
- Yahoo Data Breach Included All Three Billion Accounts
- YouTube Changes Algorithm As Fake News Rises To Top Of Search Results
- Las Vegas Shooting Aftermath Shows Fake News Is Alive And Well
- How (Not) To Share A Massacre
- Facebook Comes Clean About Russian Ads
- Trust No One, Trust Nothing
- Pirate's Booty: TAG Finds Brands Spent $111 Million On Illicit Sites, Calls For Quality Control
- Shorter-Duration TV Commercials On The Rise
- Late Night In America: What Is There To Say Anymore?
- YouTube TV Is Presenting Sponsor Of World Series
- IAB Tech Labs Designs Workaround For Apple Safari Browser Tracking Changes
- Facebook Hires 1,000 More Ad Reviewers
- Google Replaces 'First Click Free' With 'Flexible Sampling' For Publishers
- Google Reports Rise In Data Requests From Governments
- Democrats Call For Ouster Of FCC Chief
- Dentsu Fined Whopping $4,400 For Driving Employee To Commit Suicide
- Story Insists Advertisers Would Shun O.J. TV Interview
- Carat Lands Jack, Boxes Out 15-Year Incumbent Horizon
- AOL To Close AIM, Cites Obsolescence
- MediaPost Weekend - Saturday, Sept. 30, 2017
- Google Reports Rise In Data Requests From Governments
- With GDPR 8 Months Away, Many Marketers Have Not Begun To Plan
- Democrats Call For Ouster Of FCC Chief
- Solving Advertising's Trust Problem
- 4As Names BSSP's Stern Chairman, Succeeding Horizon Media's Koenigsberg
- Call For Entries: Agency Of The Year Awards
- GroupM Launches Addressable TV Company Finecast
- What's Going On Out There?
- Only A Third Of Ad Execs Trust Their Audience Data, Measurements
- comScore Launches Activation Product For Created Audience Segments
- Trust Remains Major Challenge For Advertising Industry, CMO Council Says
- Together We Lie
- Analyst Refines Outlook, Says Digital Is Having A Moment: 'Not A Good One'
- Local TV Broadcast Advertising Declines Among Core Advertisers
- Apple Confirms Switch From Bing To Google For Search Results
- Football In 2017: A Slow Decline?
- Amazon's M&A Strategy Evolves
- Nielsen Sues comScore Over PPM Deal For New TV Service
- Bank Names And Logos Used In New Phishing Scam: Barracuda
- MediaPost Weekend - Saturday, Sept. 23, 2017
- Nielsen Sues comScore Over PPM Deal For New TV Service
- It's Time To Regulate Facebook
- Facebook Releasing Thousands Of Russian Influence Ads To Congress
- Facebook To Reveal Funding Behind Political Ads
- Thanks To Technology, Propaganda Is Now Exponential
- Facebook Unveils Steps To Fix Hate Targeting, Reinstates 5,000 Terms Temporarily Disabled
- Why Facebook Can't Stop Anti-Semitic Ads Without Cultural Context
- Google To Automate Refunds For Ads Running On DoubleClick
- Lawmakers Float New Regulations For Online Political Ads
- U.S. Ads Down In August, But Up 2.4% Year-To-Date
- Magna Upgrades U.S. Forecast For 2017
- The Disappearance Of Advertising-Supported Media
- New Shows And Product Placements: Fall Season Starts Monday
- FCC Urged To Put Brakes On Net Neutrality Repeal
- Who Will Own The 'Marketing Cloud' Of The Future?
- Advertisers To Upfronts: More Info On Content, Cross-Platform Data
- NFL Ratings Sink In Second Week Of Season
- WeChat: Let's Talk
- Uber Files Lawsuit Against Fetch Media For Ad Fraud
- Kohl's Cozies Up To Amazon
- Turn Wants Court To Reconsider Decision Reviving 'Supercookies' Lawsuit
- I, Robot....
- Emmy Viewership Is Flat, Key Viewer Demo Loses Ground
- The Trump Bump: Plugs American
- Broadband Privacy Bill Stalls In California
- WPP's MediaCom Is Media Agency Pitch King For The First Half Of 2017
- Former Varick Chief Rostkowski Embraces Machine Trading, Launches Self-Serve Platform
- Scammers Use BBB Name In Emails To Businesses
- Obit: Former RAB Chief Gary Fries, Dead At 76
- 'Rolling Stone' Magazine Asks, 'Do You Want To Make A Deal?'
- Journalists Mourn End Of 'Village Voice' In Print
- MediaPost Weekend - Sunday, Sept. 17, 2017
- That's Funny, You Don't Look Anti-Semitic: ProPublica Exposes Facebook 'Jew Hater' Targeting
- Thanks To Technology, Propaganda Is Now Exponential
- Now You See It -- With AI
- Martech Now A $34B Industry, Represents 16% Of Marketing Budgets
- Ad Groups Bash Apple's New No-Tracking Settings
- Facebook Updates Ad, Content Guidelines To Support Publishers
- Kids' TV Viewing Records Big Declines
- Why Amazon Is The New Google For Buying
- Apple Makes A Show Of It At The New Steve Jobs Theater
- Zenith Ad Forecast Downgraded Again
- Total 2017 U.S. TV Ad Spend Forecast As Flat
- Does Pre-Season Buzz Really Help a New TV Series?
- Nielsen Withholds Ratings For 7 Metered Markets, Irma Hurt In-Tabs
- Nielsen Begins Releasing Irma-Delayed 'Overnight' Data, Resumes Normal Schedule Soon
- Companies From Large To Small Pledge To Help Hurricane Victims
- Hacked Equifax Suffers A Big Hit To Its Credibility Score
- IAB Europe Launches New Push Against EU Privacy Proposal
- Senators Propose New Curbs On Data Brokers
- WPP's MediaCom Is Media Agency Pitch King For The First Half Of 2017
- Lesson Of Jemele Hill ESPN Fracas: Keep Your Opinions To Yourself
- MediaPost Weekend - Sunday, Sept. 10, 2017
- Google Maps To Report Closed Roads In Real-Time As Hurricane Irma Hits
- Google Creates Hurricane Irma Digital Survival Kit
- Hurricane Disasters Could Accelerate Changes In Pay TV Business
- Hacked Equifax Suffers A Big Hit To Its Credibility Score
- FTC Issues New Endorsement Guides, Takes Hard Line On Disclosures
- Media Stocks Sink, Comcast Warns Of Subscriber Loss
- GroupM Hires Its First CEO For Canada
- The Ultimate Cryptocurrency
- What You Don't Hear Is What Gets You
- Facebook: Russian Operatives Bought Thousands Of Fake Ads, Connected To Hundreds Of False Accounts
- Is Facebook Making Up Audience Estimates?
- Mobile Broadband Isn't Equivalent To Fixed Service, Senate Democrats Tell FCC
- T-Mobile Announces 'Netflix On Us' Partnership
- Addicted To Tech
- WPP Media Shop Gets Branded, Wants To Make Waves
- Microsoft Patent For 'Opinion' Search Engine Surfaces
- Digitas CEO Weisman Departs For Dunkin' Donuts CMO Role
- Verizon To Feed Oath Data In New Rewards Program To Boost Advertising
- Influencer Marketing Needs ROI, Not Vanity Metrics
- Adam Gerber Returns To Agency World After Decade-Plus Hiatus
- Time for Chief Accountability Officers?
- A J.K. Simmons-Inspired List Of The Three Biggest Reasons For Marketing Change
- Journalists Attribute Rise Of Fake News To Social Media
- Trade Desk To Access DISH, Sling, A+E, Bloomberg Premium Inventory Via Tremor
- WPP's Brand Union Appoints U.S Strategic Lead
- Google Changes AdWords Guidelines In Response To Apple's Intelligent Tracking Prevention
- CE Companies Working To Adapt To New Digital Reality
- MediaPost Weekend - Sunday, Sept. 10, 2017
- Google Maps To Report Closed Roads In Real-Time As Hurricane Irma Hits
- Google Creates Hurricane Irma Digital Survival Kit
- Hurricane Disasters Could Accelerate Changes In Pay TV Business
- Hacked Equifax Suffers A Big Hit To Its Credibility Score
- FTC Issues New Endorsement Guides, Takes Hard Line On Disclosures
- Media Stocks Sink, Comcast Warns Of Subscriber Loss
- GroupM Hires Its First CEO For Canada
- The Ultimate Cryptocurrency
- What You Don't Hear Is What Gets You
- Facebook: Russian Operatives Bought Thousands Of Fake Ads, Connected To Hundreds Of False Accounts
- Is Facebook Making Up Audience Estimates?
- Mobile Broadband Isn't Equivalent To Fixed Service, Senate Democrats Tell FCC
- T-Mobile Announces 'Netflix On Us' Partnership
- Addicted To Tech
- WPP Media Shop Gets Branded, Wants To Make Waves
- Microsoft Patent For 'Opinion' Search Engine Surfaces
- Digitas CEO Weisman Departs For Dunkin' Donuts CMO Role
- Verizon To Feed Oath Data In New Rewards Program To Boost Advertising
- Influencer Marketing Needs ROI, Not Vanity Metrics
- Adam Gerber Returns To Agency World After Decade-Plus Hiatus
- Time for Chief Accountability Officers?
- A J.K. Simmons-Inspired List Of The Three Biggest Reasons For Marketing Change
- Journalists Attribute Rise Of Fake News To Social Media
- Trade Desk To Access DISH, Sling, A+E, Bloomberg Premium Inventory Via Tremor
- WPP's Brand Union Appoints U.S Strategic Lead
- Google Changes AdWords Guidelines In Response To Apple's Intelligent Tracking Prevention
- CE Companies Working To Adapt To New Digital Reality
- MediaPost Weekend - Saturday, Sept. 2, 2017
- Alphabet Forms XXVI Holdings, Distances Google From Other Bets
- Trump Admin Makes Big Cuts In Ad Spending For Obamacare
- Fox Kicks Off :06 Units In NFL, Other Programming This Fall
- 6-Second TV Spots On The Rise
- Is There Value In 6-Second TV Spots?
- Report Finds Digital Killing Radio's Next Gen: Broadcasters, Nielsen Call Foul
- Will Mobile Become The Dog Wagging TV Advertising's Tail?
- NFL Has Lower Ratings, But Pricier TV Spots
- TV's '70s Obsession: Reliving The Era Of Gas Lines And Watergate
- Arnold Gave A Cluck, And Won The Boston Brandathon
- Companies Continue To Help With Hurricane Relief
- Big Changes At Fox Broadcasting: New Entertainment President, Sinclair Deal
- Bob Garfield: Still At Large, Rugged Too
- FCC Lacks Basis To Roll Back Net Neutrality Rules, Silicon Valley Says
- Amazon Starts Disrupting Grocery Store Loyalty Programs!
- Best Buy Battles Back Against Amazon
- To Buy Or Not To Buy - The Touchy Subject Of Mobile ECommerce
- Amazon Gains Offline, Online Data Through Prime Memberships
- Facebook Refuses To Carry Ads From Fake News Sources
- Google To Refund Advertisers From Fake Traffic On DoubleClick, Adds Safeguards
- Showtime Sued Over Poor-Quality Mayweather Fight Streams
- Google Chrome To Allow Users To Mute Video Ads
- Why September 12th Matters
- New Media Should Focus On Real Ad Metrics
- Companies Donate To Victims Of Hurricane Harvey
- Havas Group Reports Organic Revenue Decline For The First Half
- Verizon Now Throttles All Mobile Video
- How The 'Voice' Helped Me Find Mine
- MediaPost Weekend - Sunday, Aug. 20, 2017
- In First-Ever TV Ad, Patagonia Targets Trump Administration
- Publicis Veteran Richman Is Departing For GroupM
- Supreme Court Urged To Decide Whether Google Can Keep Trademark
- Solving For Hate
- GroupM To Impose Viewability Standards Worldwide
- Whether Or Not Software 'Eats Agencies' Is Up To Agencies
- Global Marketers Improving Media Oversight: WFA Study Finds More Control, Transparency
- Facebook Adds Features To Help Marketers Push Content
- Is Google Slipping, Or Is It Just Our Imagination?
- Ad Market Expands 5% In Q2 Despite Mass Market Weakness, Declines Among Major Media
- Trump For President Releases Ad Attacking Enemies
- 140 Reasons Why Twitter Must Act Now
- Courts Can't Order Trump To Unblock Users, DOJ Argues
- IPG Upgraded To 'Buy,' Ongoing Agency Concerns Persist
- Merged GroupM Agencies Embrace A Different Operating Model
- The Turning Point
- Cover Story: DJT + KKK + Nazis = 'Hate In America'
- Reddit Launches Video Player
- 'Colbert' Is King Of Late Night, Catching Up To 'Fallon' In Ad Revenues
- Apple Joins The Premium Video Arms Race
