• Juxt Interactive - Coca-Cola Co./Coke Zero
    Juxt Interactive Coca-Cola Co./Coke Zerohttp://review.juxtinteractive.com/coke/wow/2007/ads/coke_zero/golf_game/golf_game.html Finalist Standard, Flash or Rich Media Expandable Banner or Overpage Unit Todd Purgason, creative director; Jorge Fino, associate creative director; Kim Phillips, project manager; Emily Spangler, account director; Edward Herda, copywriter; Jason Festa, art director; Ken Wu, Flash designer; Victor Allen, developer; Paul Thiel, Flash designer Coca-cola tasked juxt interactive with engaging men, 18-34, with the Coke Zero brand through a rich media ad. Juxt wanted to show that Coke Zero …
  • MS3 Marketing - Castrol SYNTEC
    MS3 Marketing Castrol SYNTEChttp://www.ms3marketing.com/omma-awards/syntec-power-trax-eyeblaster Finalist Standard, Flash or Rich Media BannerTommy Rausch, Jerry Scullion, Jason Peine, Matt Laskodi, Claire Lipnicki, Rob Krin, Blaise Bifulco, Peter Morrison The 300x250 eyeblaster opens into a record studio mixboard simulator. No music background or training is required. You can just randomly click on the buttons to generate an audio tune. The "Party in a Bottle" short pre-roll featured a bottle of Syntec. The top popped open and then the viewer discovered …
  • IAC Advertising Solutions - Bacardi
    IAC Advertising Solutions Bacardihttp://www.pointroll.com/PointRoll/AdDemo/Bacardi/BacardiMojito2008_300x250_Polite_DerivePd1.aspFinalist Standard, Flash or Rich Media Banner IAC ADVERTISING SOLUTIONS: Michael Calleia, creative director; Laurie Satler, custom solutions manager; Alberto Langton, art director; Tara Scott, senior designer; Bobby Reif, designer; Robert Coon, sales account manager; Keith Sklar, account manager. MAVERICK DIGITAL: Todd Tilley, creative director. UNIVERSAL McCANN: Shauna Lotz, digital media supervisor. The bacardi mojito banner Gadget was the center of an integrated campaign that promoted the brand while leveraging partnerships with Evite and …
  • A&E Television - Gene Simmons' Family Jewels
    A&E TelevisionGene Simmons' Family Jewelshttp://www.bravedog.tv/omma2008/gsfj-coop.html Finalist Standard, Flash or Rich Media Banner Kendra Campbell-Milburn, manager, digital media marketing; Melissa Hudson, director, digital media marketing; Lori Peterzell, vice president, consumer marketing; Guy Slattery, senior vice president, consumer Marketing The page has two banners that seem like they have nothing to do with each other. Boy, would you be wrong. The top banner is an ad for a nursing school with a group of girls dressed up as nurses. …
  • KulaVortex.com - Twentieth Century Fox Home Entertainment, "28 Seconds Later"
    KulaVortex.comTwentieth Century Fox Home Entertainment, "28 Seconds Later"http://kulavortex.com/omma/28secondslater.html Finalist YouTube Video AdJenny Stiven, producer; Chad Kula, creative director; Bryna Smith, animation If you're going to grab anyone's attention in an online video advertisement, for God's sake at least be quick about it. That's exactly what kulavortex.com did in its video, "28 Seconds Later," to promote the dvd release of the zombie horror sequel 28 Weeks Later. (And yes, we know it technically runs for 34 seconds, but five …
  • Intuit - TurboTax, "Ping Pong and Taxes Made Easy"
    Intuit TurboTax, "Ping Pong and Taxes Made Easy"http://ChooseEasy.com Finalist YouTube Video AdPublicis Modem: Marcus Park, creative lead. Intuit: Seth Greenberg, director, online advertising and Internet media. Fact: no one likes to do their taxes. so turbotax aimed to illustrate just how quick and painless it makes tax time (well, as quick and painless as doing taxes can possibly be, really) by enlisting pro skateboarder Billy Marks. In addition to his skateboarding prowess, Marks is apparently expert at …
  • Element79 - Gatorade, "Ball Girl"
    Element79 Gatorade, "Ball Girl"http://www.youtube.com/watch?v=Hvmlp2QPfsEFinalist YouTube Video Ad Dennis Ryan, executive creative director; Doug Behm, group creative director; Jon Flannery, group creative director; Greg Oreskovich, writer; David Boensch, art director; Steve Drifka, art director; Tom Cronin, producer; Katie Juras, producer Girls do it better than guys any day, and Gatorade played up that simple fact about the human condition in its "Ball Girl" baseball video. The 39-second vid shows a girl (the "ball girl" in question) seeming to …
  • Mindshare Interaction/Vibrant Media - Unilever, "Blondes vs. Brunettes"
    Mindshare Interaction/Vibrant Media Unilever, "Blondes vs. Brunettes"http://www.vibrantmedia.com/omma2008/unilever.html Finalist Standalone Video (Not Principally Deployed on YouTube) Vibrant Media: Ariff Quli, senior vice president sales, East Coast; Jennifer Crider, director of consumer packaged goods, Doug DeMarco, senior product designer; Pawel Podgorski, campaign specialist/ designer;. Mindshare Interaction: Ritu Trivedi, managing partner, media director; Jeff Ratner, managing partner, digital director. Unilever: Barret Roberts, lead communications manager Unilever used Vibrant Media's in-text video advertising solution to boost awareness for Sunsilk's new "Color Boost" product …
  • Enlighten - Bioré, "Let's Face It!"
    Enlighten Bioré, "Let's Face It!"http://www.condenet.com/promo/biore/ Finalist Standalone Video (Not Principally Deployed on YouTube) John Gray, vice president, interactive media; Courtney Nowicki, associated director of interactive marketing; Karl Tiedemann, Senior Creative Lead; Ami Walsh, Senior Interactive Designer; Sheila Geis, Project Manager; Carlos Pena, CondeNet; Regina Chen, CondeNet; Show Cobra Productions, Inc. To promote bioré's line of facial and skin care products, Enlighten created a series of entertaining vignettes about a woman named "Emma" struggling with the rigors of …
  • AKQA - AOL News, "Where Are They Now?"
    AKQA AOL News, "Where Are They Now?"http://www.metacafe.com/watch/964477/aol_news_presents_where_are_they_now/Finalist Standalone Video (Not Principally Deployed on YouTube) AKQA: Lars Bastholm, executive creative director; Tom Morhous, art director; Leo Vladimirsky, copywriter; Lara Haarhoff, senior account executive; Janice Schiffman, project manager; Alicia Lee; Erick Machado, senior project manager. Anonymous Content: Sorrel Ahlfeld, director. "Where are they now" is a hilarious spoof on some of the most memorable viral videos of 2007. A bewildered bodega clerk watches as the "Don't Tase Me Bro" guy …
« Previous EntriesNext Entries »