Search & Performance Marketing Daily Editions for June 2023
Search & Performance Marketing Daily - Friday, June 16, 2023
Alphabet Sells Google Domains Assets To Squarespace
Nextdoor Advances Self-Service Ad Buying With DOOH, Brand Safety
McKinsey Analyzes Economic Impact Of Generative AI
Google Files Lawsuit Over Fake Review Scams
Gmail Now Offering 'Help Me Write' Feature on Android And iOS: Report
TikTok Expands IAS Partnership For Brand-Safety Measurement In 23 New Regions
LinkedIn Planning To Test Video Ad Placements On Streaming Services
Kroger Bows 'In-Store Upfronts' For Cooler Screen Network
The Risks Of AI: Legal/Ethical Issues And Lack Of SEO
Search & Performance Marketing Daily - Thursday, June 15, 2023
Walmart Connect Makes Available NBCU's Live Streaming Inventory, Shares Results
Performance Agency Integrates With Walmart Connect DSP
The Brandtech Group Acquires GAI Company, Announces Platform Launch Partners Unilever, Bayer
Google AdSense Integrates With Google Analytics 4, Among Other Updates
Microsoft Broadens Focus On Carbon Neutral Ad Buying, Partners With Scope3
Criteo Teams With Omnicom Media Group To Launch 'Commerce-Built' SSP
Havas Media Net Deploys Global 'Consumer Science & Analytics' Offering
Magnite Intros Audience, Data, Identity Solutions Suite
AI Marketing Continues Apace
Tech Brands Are Most Valuable Despite Yearly Decline
Dentsu, Cinch Partner On Dynamic Creative Optimization
Search & Performance Marketing Daily - Wednesday, June 14, 2023
Yelp Adds Tinuiti, Assembly, Performics To Roster For Its Agency Development Program
Sharethrough Exchange Automatically Removes High-Carbon Ad Sites
TikTok Tests Visual Search To Boost Ecommerce Efforts
Google Releases Early Results On AI-Powered Campaigns: Demand Gen And Video View
EU Might Want Google To Break Up Its Ad Business - Take A Number
Google AI Efficiencies Expand Across Search, Shopping, Maps, Bard
Abandoned Carts No Problem As Online Shopping Booms: Study
Experiential Marketing Tips For Father's Day
YouTube Expands Eligibility To Its Partner And Shopping Affiliate Programs
Retail Media Keeps Growing, Despite First-Party Data Flaws
Search & Performance Marketing Daily - Tuesday, June 13, 2023
Amazon Tests AI To Summarize Product Reviews
Reddit Developer Protest Based On Change In API Prices
Google Pixel Takes Technology To Hip Hop
ClashTV CEO Wants To Strengthen Streetball In Streaming Content Culture
EDO Offers Creative Rotation Optimization For TV Campaigns
DemandSkill, AI-Based B2B Platform, Emerges From Stealth
Automotive TV Spending Drops 19% In May, Impressions Increase 3.9%
B2C Bling: Consumers Are Ready To Spend On Luxury Items
Scammers Are Faking Gmail's Blue Checkmarks
Twitter Reportedly Stopped Paying Its Google Cloud Contract
Search & Performance Marketing Daily - Monday, June 12, 2023
Google Search Generative Experience Becomes Major Challenge For Publishers
Bing Adds Voice To Chat, Consumers Still Don't Get It
FTC Will Try To Block Microsoft's Activision Blizzard Acquisition: Report
Google, Microsoft, OpenAI Limit AI Chatbot Internet Users: Report
GumGum To Begin Optimizing Attention Metrics In Q3 2023
LinkedIn Launches B2B Marketing Tools To Help Gauge Effectiveness Of Brand Investments
GSN 'Yahoo' Game Show Reveals Web-Search Surprises
It's A Consumer-Generated Ad Universe
The Trade Desk Launches AI Platform For Programmatic Marketers
GroupM Downgrades 2023 U.S. Ad Growth Outlook As Recession Fears Persist
Open Programmatic CTV Ad Spend Dips 5% In Q1
Search & Performance Marketing Daily - Friday, June 9, 2023
Microsoft Store Ads Will Serve In Bing Search Results
Google Generative Search Experience Returns Answers In Half The Time
Reddit Contextual Keyword Targeting And Product Ads Launch
Google MSA New Transparency Policy Provides More Campaign Data
Goodway Group CEO Friedman Talks Shiny Objects And Other Topics Ahead Of Cannes
67% Shifted Some Digital Budget To Creators This Year: Survey
Content Camouflage: How UGC Evolved Ecommerce Marketing
IAB Tech Lab Launches Dedicated Advanced TV Group
ANA Updates Its Media Agency Contract Template
Junipers Need Equity, Too: Claritin Hugs A DiversiTree
Most B2B Sales Leaders Say They're Using AI, Study Finds
Marketers Say Generative AI Helps Analyze Big Data
CTV Accounts For 68% Of Automotive Video Impressions
Search & Performance Marketing Daily - Thursday, June 8, 2023
Vivaldi Adds Bing Chat To Its Browser On Desktop And Android
Google Ads Changes Trademark Policy, Puts More Accountability On Brands
'Sell My Home Fast' Searches Skyrocket In New York
Adobe Brings Generative AI Firefly To Businesses And Beginners
Google News Showcase Product Coming To U.S. This Summer
LinkedIn Tests AI Prompts For Ad Generation In 'Campaign Manager'
The Question Isn't Whether News Publishers Are Thinking About AI
Gmail Is Shooting Email Newsletters Into Spam Folders: Report
Innovid Links To Infillion To Scale CTV Reach, Streamline Workflow
B2B Marketers Need Content Personas
Marketers: Generative AI Can Save 5 Hours Of Work Per Week
Consumers Welcome LGBTQ+ Targeting More Than Inclusion
Latest Instagram Crisis: Recommendations Enable 'Vast' Pedophile Network
Search & Performance Marketing Daily - Wednesday, June 7, 2023
59% Of Gen Z, 49% Of Millennials Will Give A Brand 3 Chances Before Abandoning It
Salesforce Tagged As AI Company, Expands Data Partnership With Google
LinkedIn Announces Ad Formats, Features Allowing Members To Message Brands
Triton, Basis Deepen Integration To Support Ads Across Digital, Broadcast Radio Segments
Acura EV Will Integrate Google Connectivity
Nielsen Intros Local Streaming Metrics Report In Top 56 U.S. Markets
Local TV News Delivers Ad Impressions More Efficiently Than Streaming
Tina Turner: A Communicator's Inspiration
Streaming Ad Spend Down 28% In Q1, Writers' Strike Threatens Several Media Formats
3 Real-World Use Cases For AI In Media
Microsoft Advertising Updates Cross-Device Attribution
Search & Performance Marketing Daily - Tuesday, June 6, 2023
MicroStrategy, Microsoft Expand Partnership For AI-Enabled Analytics
Google Generative AI To Power Priceline Virtual Travel Agent
Instacart Campaign Bottles Up Lemon And Tunisia For Limited Edition Cashback Fragrance
Microsoft Will Serve Only Verified Ads Beginning August 1
ANA Revises Media Agency Contracts, Requires Prior Client Consent For Using AI
4 Tips For Defining And Reaching Your Target Audience
The Eternal Hatred Of Interruptive Messages
Twilio Unveils AI Product Designed To Drive Personalization
Search & Performance Marketing Daily - Monday, June 5, 2023
An AI-Powered Keyboard With Advanced Search Functions
Apple Search Moves Into Mixed Reality With Vision Pro, Messages
BIMI-Related Gmail Vulnerability Is Probed By Google
Contextual AI Technology 'Liz' Integrates With GAI To Analyze Content
Summer Is The Time For Omnichannel Marketing
Ben & Jerry's Pulls Ads From Twitter, Cites Rising Hate Speech
Will Advertisers Be Impacted By YouTube's Reversal Of Political Ad Policies?
Microsoft Stops Support For Cortana In Windows
MiQ Names Global Board Members, Focuses On Strategic Partnerships, Acquisitions, Expansion
Why Marketing Effectiveness Continues To Erode
Alexa Users Seek To Reinstate Privacy Claims Over Ad Targeting
Consumers Say Airbnb, Open AI, Chewy Are Among Most Innovative Brands
Demandbase Deploys Generative AI To Create B2B Buying Groups
Publicis Groupe Acquires Commerce Powerhouse Corra
B2B Before And After: Budgets Recover From 2020, But Brands Face Many Hurdles
Straightforward Is Best: Let's Simplify Our Ideas
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