Chewy's Marketing Reboot Finally Pays Off
Marketing Daily – 12 hours ago
How a two-year push into SEO, mobile and CRM is delivering gains. ...
S. Pellegrino Enters Into Multiyear Global Partnership With Ferrari
Marketing Daily – 12 hours ago
The Nestle-owned Italian mineral water brand is promoting the deal with luxury car company through digital, print, a ...
Michelob Ultra Pays Tribute To 1980 'Miracle On Ice' Olympic Game
Marketing Daily – 12 hours ago
The official beer sponsor of Team USA is gearing up for Milan Olympics with event recreating match fr ...
Australian Open Hosts CMO Forum
Marketing Daily – 12 hours ago
Topics include the "festivalization" of sports, emerging technologies, fan experience innovation and cultural trends driving industry growth. ...
Coca-Cola Names Henrique Braun Next CEO
Marketing Daily – 14 hours ago
Current COO Henrique Braun will replace James Quincey Coca-Cola's CEO, effective March 31. ...
Report: Music Makes SB Ads More Memorable Than Movies, Celebs
MAD – 14 hours ago
The Platinum Rye Entertainment survey also found that Super Bowl ads are vehicles for discovering or rediscovering mus ...
Europe's Effies: Not-So-Grand
MediaDailyNews – 18 hours ago
No Grand Effie was awarded, but Ukraine's BetterSvit was named independent agency of the year, and Omnicom's McCa ...
Reddit Tests Checkmark Verification
MediaDailyNews – 19 hours ago
Reddit is officially testing its own checkmark verification process with specific accounts - including celebrities, journalists and bra ...
Strike! Poke the Bear Wins Go Bowling Creative AOR
MAD – 19 hours ago
The new integrated campaign unites 3,400 bowling centers nationwide. ...
Callen, Disney+ Celebrate 35 Years Of 'Home Alone'
MAD – 19 hours ago
Nationwide activations pay tribute to the holiday movie. ...