• LA Governor Signs Law Limiting Mobile Ad Billboards
    Patch reported that Los Angeles is cracking down on mobile advertising on billboards. "Governor Jerry Brown signed legislation to tightend mobile billboard restrictions and strengthen the City of Los Angeles' enforcement of its local ban," Patch reports.
  • InterTrend Communications Uses Web To Attract Asian-Americans
    Long Beach-based advertising agency InterTrend Communications "came up with a Web series that blended elements of South Korean soap operas with a novel Japanese storytelling device that employed online social networks. The series, sponsored by AT&T Inc., quickly notched nearly 10 million views on YouTube and generated 4,700 suggestions from fans about how the story should unfold," the Herald Extra reported.
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