• by Wayne Friedman , April 7, 2009

Turner Broadcasting's truTV network is upping its presence among major movie studios with a big promotion for two Universal Studios movies this summer.

The two movies are political thriller "State of Play," starring Russell Crowe, and comedy adventure "Land of the Lost" with Will Ferrell.

"State of Play" will get the benefit of truTV's mini-marathon of the documentary-style series "Dominick Dunne: Power, Privilege & Justice," which airs Sunday, April 12 from 12-3 p.m. During airtime, viewers will get an exclusive 90-second sneak peek of the film.

In addition, the movie will get branded tune-ins ad and in-show graphics -- on-screen graphics of characters' images from the film.

The movie will also get vignettes featuring cast commentary from the movie. "State of Play" opens April 17 and also stars Ben Affleck, Helen Mirren and Rachel McAdams.

Surrounding truTV's series "The Smoking Gun Presents: World's Dumbest," Universal's other big summer release is "Land of the Lost," starring Ferrell. It will get the benefit of two weeks' worth of promotion leading up to the opening of the movie on June 5.

During that time, the promotional package will be wrapped around truTV's Thursday prime-time programming lineup from 8-11 p.m. which will include a 90-second exclusive sneak peek of "Lost."

In addition, "Lost" will receive integrated branded tune-in spots each week and in-show graphics leading up to and airing throughout the night.

Previously, truTV worked on two DVD releases for Universal: "Role Models" and the studio's Focus Features label release "Burn After Reading."