Add Comcast to the list of companies aiding Green Day's marketing blitz for its new recording, "21st Century Breakdown," to be released later this month.
In a promotional partnership,
Comcast will air recordings from a recent Green Day concert in San Francisco as well as videos and other concert recordings through on-demand programming and on its Web site.
Comcast will
promote the offerings through a television commercial featuring the band performing its latest single, "Know Your Enemy."--Aaron Baar