Hitwise: Starwood, MGM Mirage, Disney Site Traffic Fall

June 9, 2009

Starwood Hotels and Resorts, MGM Mirage, Disney Parks and Hawaiian Airlines were among the travel Web sites that left the top 100 visited sites in May, according to the Hitwise U.S. Travel Report. Sites joining the top 100 include AOL Travel and KOA Kampgrounds of America.

According to the report, 38.93% of all visits went to the top 10 Web sites for May. Forty-eight percent went to the top 20 Web sites and 69.67% went to the top 100 Web sites. The average visit duration was 9 minutes, 3 seconds. This is a minimal increase from last month's average visit duration of 8 minutes, 59 seconds.

Southwest Airlines, American Airlines, Delta Airlines, United Airlines and JetBlue all remained in the top 20 sites visited.--Tanya Irwin