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Hyperlocal Media On The Rise

  • The Deal, Wednesday, January 6, 2010 2:57 PM
Web sites that report news and deliver other content at the neighborhood, or "hyperlocal" level, are attracting the attention of big media and tech companies. The clearest example came in December with Google's failed attempt to acquire Yelp for a reported $550 million. Successful deals last year included's acquisition of for an undisclosed amount, and AOL's purchases of Patch Media and

Hyperlocal startups are also attracting funding as in the case of, which pulls together neighborhood blogs and other local content, and closed a $7 million Series B round of funding last month led by existing investor Union Square Ventures, with participation from new investor Turner Broadcasting System. As part of Turner's investment, will use's aggregation and curation tools to power hyperlocal news across all of its sites.



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