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Arnie Kuenn Links In

Sharing insights on link-building techniques, Arnie Kuenn suggests the amount of time SEO professionals should devote to the task. Kuenn also defines what factors go into quality links, and provides opinions on favorite link-building tools and tips for marketers embarking on link requests.

When asked whether a link from an authoritative, yet totally unrelated Web site, or a link from a pretty authoritative, highly relevant Web site helps the asking Web sites more, Kuenn replies, "Can I have both of them?"

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