• by Erik Sass , Staff Writer @eriksass1, March 17, 2010

The best-made games begin to approximate reality, and at a certain level of refinement and precision, they can actually be used to predict the future, according to Matt Story of Denuo. In a gaming promotion tied into Pontiac’s sponsorship of last year’s NCAA tournament, Denuo partnered with 2K to aggregate the results of many hundreds of video game basketball matches to predict the outcome of matches in the real world. In a testimony to the accuracy of virtual player and team profiles, the predictions forecast the winner 75% of the time.