On April 15, Cinnabon will offer free portions of its new cupcakes between 6 and 8 p.m. at participating U.S., mall-based bakeries (airport/travel locations excluded).
Each guest is
entitled to two of the bite-sized cupcakes, in varieties that include Cinnacake Classic (inspired by the chain's Classic Roll), Chocolate Passion, Vanilla Bliss and 24-Carrot Cake.
As part of
this year's "Tax Day Bites!" promotion, guests may also enter an online (www.connabon.com) essay contest now through April 15 for the chance to win a $100 gift card. Participants are asked to explain,
in 500 words or fewer, why they need Cinnabon frosting in their lives.--Karlene Lukovitz