Around the Net

Nike Wants To Take The World Cup Shirt Off Adidas' Back

Although Adidas has been an official supplier and licensee of the FIFA World Cup since 1970, rival Nike, or one of its divisions, will outfit 10 of the 32 national teams playing in the tournament this year, Barry Janoff reports. The U.S. is one of them.

Nike's 2010 World Cup roster also includes Australia, Brazil, New Zealand, Portugal, South Korea, The Netherlands, Slovenia and Serbia. The Adidas list of 2010 World Cup teams is Argentina, Cameroon, Denmark, France, Germany, Ghana, Greece, Italy, Japan, Mexico, Nigeria, Paraguay, Slovakia, Spain, Switzerland, Uruguay and host South Africa.

The other nations will be outfitted by Puma (Algeria, Cote D'Ivoire-Ivory Coast); Brooks, a division of Russell, owned by Berkshire Hathaway (Chile); Joma (Honduras) and Pirma (North Korea).



Read the whole story at NY Sports Journalism »

Next story loading loading..