• New York Post, Thursday, May 6, 2010 10:22 AM

Sean "Diddy" Combs and Macy's CEO Terry Lundgren held a press conference yesterday at the trendy Standard Hotel in Manhattan's Meatpacking District to announce that the retailer will exclusively distribute the hip-hop entrepreneur's Sean John clothing label.

"I got my start at Macy's when I was 16, selling shirts and ties" at Macy's store in New Rochelle, N.Y., Combs tells James Covert. "To come full circle like this is a dream come true."

The deal has been under discussion for two years. Combs took note of the higher profile given to Tommy Hilfiger after Macy's made a similar arrangement with the designer. "It really opened my eyes to the possibilities," he says. "They're displaying Tommy right up there with Ralph Lauren."

Read the whole story at New York Post »