Comonte Leaving Mediabrands, Freeman Seen As Logical Chief

Tara Comonte is leaving as COO and CFO of Interpublic's Mediabrands division to become CFO of Interpublic's McCann WorldGroup. The move reunites Comonte with former Mediabrands chief Nick Brien, who brought her into Interpublic before being named CEO of McCann WorldGroup. It also likely accelerates the process of resolving the unfilled CEO position at Mediabrands, and puts the spotlight on Matt Freeman, who has been operating as head of Mediabrands' ventures group, the unit responsible for developing next-generation media businesses and business models for Interpublic and its clients.

Interpublic, meanwhile, has named Jeff Lupinacci the new CFO of Mediabrands Global from CFO of Mediabrands North America, but has not named a new COO.

Greg Walsh will assume the role as CFO of Mediabrands North America from head of client finance, Mediabrands North America.

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