Around the Net

SunChips Sacrifices Its Noisy Bag To The Roaring Crowd

Hundreds of stories online this morning bear the news that Frito-Lay is returning five of its six SunChips flavors to their original packaging, which is a lot less "noisy" than the current biodegradable bags. But no story, as far as I could determine in a highly unscientific sampling, carries as entertaining a description of the sound that got so many consumers squawking as Stephanie Hayes' description does.

"The SunChips bag, rest its soul, was a total narc. It showed your cards, alerting roomies and spouses of your raging chip habit," she writes. "See, the snack came in a 100% compostable bag made of a stiff plant formula -- good for the environment but REALLY LOUD. Like an orchestra thunder sheet crossed with crackling bacon, illegal fireworks and the tears of a thousand tin men."

Original SunChips will remain in the compostable bags to keep the idea alive while scientists work on a new version. "We know that there is a lot of positive feedback about the compostable bags," says spokeswoman Aurora Gonzalez. "But people also want us to improve it, so we are working on a second generation."

advertisement

advertisement

Read the whole story at St. Petersburg Times »

Next story loading loading..