Havas Media Taps Publicis' Savic As 'Chief Commercial Officer'

Havas has named Sasha Savic chief commercial officer, a new role at the agency responsible for overseeing Havas Media's growth in North America.

Based in New York, Savic will report to Maria Luisa Francoli, CEO of Havas Media North America and MPG Global.

Savic joins Havas Media from Publicis Groupe, where he was COO of PG2, responsible for the Publicis' global relationship with Procter & Gamble.  Previously, he was executive vice president-director of global accounts at Universal McCann, where he handled global management and media coordination for clients including Coca-Cola, Microsoft, Lucent, Intel and Mastercard.

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