X-Rated Fusion Liqueur Launches Facebook App

  • October 25, 2010
Skyy Spirits' X-Rated Fusion Liqueur has launched "X-Rater," a Facebook app used to designate and rank friends who can be counted on for "an unforgettable night out."

Users who become fans of the liqueur's Facebook page can use the app (at facebook.com/xtrated fusion) to rank their top 10 "X-rated friends," who are then notified via email and wall posts on their Facebook pages and encouraged to create their own rankings.

The app will be supported with paid advertising on Facebook and public relations and viral marketing efforts.

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