Draftfcb named Rob Nielsen global executive creative director on the Beiersdorf account, which spans more than 90 countries. Beiersdorf, based in Hamburg, Germany, specializes in personal-care
products, such as Nivea and Labello Lipcare. Nielsen will be based in Hamburg. He joins Draftfcb from Saatchi & Saatchi, where he was regional creative director for Europe, Middle East and Africa on
the Head & Shoulders account for Procter & Gamble.