- NYC Skincare Brand Sues Kardashian West In Trademark Dispute
Marketing Daily, Steve Ellwanger - Wednesday, August 10, 2022
The complaint says Brooklyn-based Beauty Concepts has used the SKKN+ trademark sin ...
- Estee Lauder Is Potential Suitor For Tom Ford
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, August 3, 2022
Estée Lauder is in talks to buy luxury fashion brand Tom Ford, peop ...
- Olay Adds 'Abbott Elementary''s Quinta Brunson
Marketing Daily, Sarah Mahoney - Tuesday, August 2, 2022
Scoring multiple Emmy nods and a devoted following, the comedian is t ...
- L'Oreal Outperforms, Proves Consumers Aren't Skimping On Beauty
Marketing Daily, Sarah Mahoney - Monday, August 1, 2022
The beauty giant's exceptional sales gains show that a lipstick splurge fee ...
- As Pure D2Cs Wither, Glossier Heads To Sephora
D2C FYI, Sarah Mahoney - Monday, August 1, 2022
Glossier, D2C's beauty dominatrix, is entering Sephora for its first retail partnersh ...
- Place Exchange Programmatic OOH Trends Show Higher Spending Patterns For Most Sectors
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 28, 2022
The average CPM for programmatic OOH inventory increased from $7.10 in ...
- CVS Health Finds Consumers Embracing Holistic Approach
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, July 27, 2022
CVS Health is examining the type of healthcare experience people are seeki ...
- Dove Continues To Claim The High Ground In Virtue Wars
Around the Net In Brand Marketing, Tanya Gazdik - Monday, July 25, 2022
Dove’s latest foray in the virtue wars is a short video titled “Tox ...
- Rules For Armpit Hair? Nope, Says Razor Brand Billie
Marketing Daily, Sarah Mahoney - Tuesday, July 26, 2022
Billie, the women's razor brand, is taking its "Don't shave unless y ...
- Degree Gives Marathon Dropouts Second Chance
Marketing Daily, Sarah Mahoney - Wednesday, July 20, 2022
A trio set to inspire many of those runners to get ba ...
- Junoco's New Work Celebrates Human Imperfections As Beautiful
MAD, Fern Siegel - Tuesday, July 12, 2022
The Instagram work features various ethnicities, genders and skin types. The wo ...
- 25-Year-Old Viv CEO Talks Gen Z, Brand Advocacy
D2C FYI, Sarah Mahoney - Monday, July 11, 2022
While there's no shortage of D2C period products, Viv is a start- ...
- Most Marketers Track Brand Performance, But More Than Half Struggle To Identify Data Insights
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 7, 2022
Some believe the tools to identify performance for influencer marketing are lackin ...
- Sonos Partners With Nail Salon To Promote Speaker Colors
Marketing Daily, Les Luchter - Wednesday, July 6, 2022
Marketer of wireless speakers teams with Chillhouse, which features "Play with Col ...
- Warby Parker Defeats 1-800 Contacts' Suit Over Search Ads
Digital News Daily, Wendy Davis - Tuesday, June 28, 2022
Handing a defeat to 1-800 Contacts, a judge has dismissed the retailer ...
- RoC Taps Sarah Jessica Parker For Optimistic Aging Message
Marketing Daily, Sarah Mahoney - Tuesday, June 28, 2022
"We realized we want to help women look forward to more li ...
- Revlon Files For Bankruptcy Protection
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, June 21, 2022
Beauty brand icon Revlon has filed for Chapter 11 bankruptcy protection. “Revl ...
- Anti-Vaxxers Continue Battle With Senator Warren Over COVID-19 Book
Digital News Daily, Wendy Davis - Thursday, June 9, 2022
Vaccine critics including Robert F. Kennedy Jr. are appealing a judge's refus ...
- For Pride, Harry's Trades Rainbows For B&W
D2C FYI, Sarah Mahoney - Monday, June 6, 2022
Running the first joint campaign for its men's and women's collection, Harry ...
- Ulta Scores Record Sales As America Falls For TikTok Styles
Marketing Daily, Sarah Mahoney - Tuesday, May 31, 2022
Makeup is back in style in a big way, pushing skincare produc ...
- Founder Of Beauty Brand Glossier Steps Down
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, May 26, 2022
Glossier founder Emily Weiss is leaving the beauty brand after eight yea ...
- Calvin Klein, L'Oreal Tap New CMOs
Marketing Daily, Sarah Mahoney - Thursday, May 26, 2022
PVH Corp. has named Jonathan Bottomley its global chief marketing officer f ...
- Doritos, MAC Cosmetics, BarkBox Enter The 'Stranger Things' World
Marketing Daily, Steve Ellwanger - Tuesday, May 24, 2022
New subscribers to BarkBox will receive a box containing "Stranger Things" d ...
- Why Retail Media Is Collapsing Funnels, Boosting Margins
RTBlog, Joe Mandese - Monday, May 23, 2022
If you had asked me what the hottest ad medium would ...
- Gannett-Owned LOCALiQ Releases 2022 Search Advertising Benchmarks
Inside Performance, Laurie Sullivan - Wednesday, May 18, 2022
The typical cost per click for a search ad in 2022 ...
- How Apple Rose Boosted Its Email During The Pandemic
Around the Net in Email, Ray Schultz - Monday, May 16, 2022
Beauty brand Apple Rose revved up its email communications during the pandemi ...
- Google New Ranking Signal To Support Skin Tones In Image Search
Inside Performance, Laurie Sullivan - Thursday, May 12, 2022
Google plans to incorporate a new signal into image ranking with ...
- As Coty Strengthens, CoverGirl Brings Back Queen Latifah
Marketing Daily, Sarah Mahoney - Tuesday, May 10, 2022
Parent company Coty says Queen Latifah will be the face of ...
- Pretty, Please: Estee Lauder, L'Oreal Sales Say Make-Up Is Back
Marketing Daily, Sarah Mahoney - Tuesday, May 3, 2022
Lauder reported 10% jump in sales for the quarter, while L'Oreal al ...
- New Now Campaign Focuses On What Good Health Feels Like
Out to Launch, Steve McClellan - Monday, May 2, 2022
Now, marketer of vitamins, supplements and other health-related products is out wi ...