• February 8, 2012

Sunkist Growers' new campaign seeks to remind consumers about Vitamin C's power to boost immunity during cold and flu season -- a daily consumption of oranges and lemons as a natural way to boost Vitamin C levels.

Sunkist has created a "Cold & Flu Intervention" area on its site offering citrus remedy tips, and a chance to win a Cold & Flu Relief Kit (including coupons) for submitting your own tip or recipe. 

Site users can also send friends and family who are feeling under the weather customized e-cards with tips for feeling better. --Karlene Lukovitz