ReachLocal Appoints Chief Product Officer

ReachLocal appointed Kris Barton to the position of chief product officer. He comes to ReachLocal from Nero, where he served as COO of the multimedia software company overseeing business development, global online products and services. Barton also worked at Microsoft, overseeing the product development for MSN online properties; and prior, Omniture and Novell.

1 comment about "ReachLocal Appoints Chief Product Officer".
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  1. Chris Reilly from Unleashed Online Marketing, March 6, 2012 at 4:05 p.m.

    Laurie,

    In your reading of the Tea Leaves where do you see ReachLocal going with its products? They have evolved from being a PPC shop to having agency services for affordable rates... Can that really scale? Have they got their churn issues under control?

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