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SEO Tips To Test Products Before Launch

  • SEOmoz, Friday, March 23, 2012 12:03 PM

Rand Fishkin looks at the tools and tactics that marketers can use to test products before they launch. Explaining why this first step is important, he tells us that even before investing in search engine optimization and social media tactics, marketers should buy keywords through paid search in an AdWords or Bing account, and send traffic from search results to the Web page. There are four steps, suggesting tactics and tools.

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