• by Joe Mandese  @mp_joemandese, August 20, 2012

That’s how Mobile Insider Summit chairman Steve Smith introduced the “How to Create a ‘Mobile First’ Strategy for Your Brand” panel.

The panel, in fact , is comprised exclusively of women, which I admit probably is a MediaPost first, if not an advertising and media industry first.

“This was not initially be design,” Smith said, adding, “but as it was developing, I said, ‘Hey, we have got something here.’”

Smith’s point, he said, is that “it’s a shame that we don’t have more female voices across all of our programming.”