Who's A 'Tech-thusiast*?

  • August 28, 2012

Top 10 DMAs in which adults who consider themselves “Tech-thusiasts” reside:

  1. San Francisco-Oakland-San Jose, CA  
  2. Washington, DC (Hagerstown, MD) 
  3. Denver, CO
  4. Austin, TX  
  5. San Diego, CA  
  6. Salt Lake City, UT  
  7. Seattle-Tacoma, WA  
  8. Houston, TX  
  9. Atlanta, GA  
  10. Miami-Ft. Lauderdale, FL

*Own and use advanced technology products. They want to know how things work, enjoy reading about new products and are willing to pay for top-quality electronics.

Source: GfK MRI’s 2011 Market-by-Market Study



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