• April 30, 2013

ClickTale, the innovator of In-Page Analytics, received a $17 million Series B growth stage investment in the company, led by European technology investor Amadeus Capital Partners. Other investors include Goldrock Capital and Viola Credit, Israel’s leading venture lending fund. The investment proceeds will fund product development and accelerate global growth.  While traditional Web analytics track only page-to-page navigation, ClickTale records and analyzes the true user experience inside the page, helping businesses convert more site visitors into buyers or increase engagement with site content. ClickTale’s ClickTale Core provides anonymous playback of user browsing sessions, aggregated heatmaps of in-page activity, as well as tools to increase form completion and optimize conversions.