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Guardian.com Reflects Evolution As Global Brand

The Guardian is to change its domain name to theguardian.com, reflecting a shift to a global digital approach and to further strengthen its presence worldwide. The UK site (guardian.co.uk), the US homepage (guardiannews.com), and the mobile site (m.guardian.co.uk) will be streamlined and all accessed via the new URL. Audited circulation figures show the Guardian had a global readership of almost 82 million, with 30 million of those readers in the UK.

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