Dare Obasanjo explains how Microsoft will require all marketers to log in to a Bing Ads account with a Microsoft account to make sure all users take advantage of the increased security features.
It's a two-step verification process. Marketers managing their paid-search campaigns with the Bing Ads Editor cannot log in through their Microsoft account in the current version, according to
Obasanjo. Read the article
here.
Read the whole story at Microsoft Bing Ads »