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The 10-Minute Paid-Search Audit

  • PPC Hero, Thursday, July 18, 2013 3:11 PM
It's common. Too many things to do and not enough time to do them. Sam Owen serves up some tip on reducing paid-search campaign audits to 10 minutes. He provides nine audit tips aimed at helping marketers iron out the wrinkles, and still manage to catch major issues and oversights, by detailing irrelevant keywords, daily budgets, correct destination URLs, misspellings, and more. Read the article here.

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Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.