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Facebook Now Reaches 100M Feature Phones

Worldwide, more than 100 million consumers are now using Facebook’s “Facebook for Every Phone” app, the company announced over the weekend. Selling ads on feature phones in developing countries is hardly a lucrative business, but The Verge sees effort as part of a long-term strategy. “But by expanding its user base as much as possible now, Facebook stands to profit further down the line when smartphone, tablet, and broadband penetration catches up in these countries.”

Read the whole story at The Verge »

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