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The Case Of Gmail's New "Promotions" Ads

Along with Google’s new tabbed interface for Gmail, some users have noticed what appears to be a new ad format, which places ads directly into the “Promotions” section of their inbox. “The placement of these ads makes sense,” TechCrunch writes. “But to be clear, the ads are not email messages in the sense that Google has shared a user’s email address with an advertiser, who is now contacting them by sending them a message, as some have reported.”

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