Jordan
Brand launched "Blake and Drain," a TV spot that debuts the brand’s latest shoe, the
Super.Fly 2. The ad also marks the debut of NBA player Blake Griffin as a Jordan Brand athlete.
Shot on a playground court in downtown Los Angeles, Griffin teams with D'arryl Drain, a young kid with a lot of love for basketball, but not much talent. Drain seems oblivious to that minor detail and
has a great time on the court, where Griffin can turn any pass by Drain into two points.
See the ad
here, created by
Wieden+Kennedy New York and directed by
Stacy Wall.
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