January 25, 2023
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The deal also includes non-exclusive titles based on best-selling books, such and “Danny and the Dinosaur,” Chrysanthemum and “Harry the Dirty Dog."
The Scholastic carriage is just the latest foray into kids' programming for Netflix, which also has a deal with DreamWorks Animation to supply original shows. In addition, the company has a licensing agreement with past PBS content, such as “Arthur” and “Caillou.”Deborah Forte, president of Scholastic Media and executive vice president of Scholastic Inc., stated that she was pleased Netflix "recognized the power of Scholastic's iconic and award-winning global brands."
Netflix is the world's leading Internet television network, with more than 37 million members in 40 countries. Scholastic Corp. is the world's largest publisher and distributor of children's books.